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| FEATURED LOIS PARTNERS |
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| Tip #1: Property & Area Descriptions |
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To force the Property and Area Description to appear in the Printable Brochure, simply copy and paste the content from the first textbox to the second one located in your Overview admin screen. The 2nd box will not appear until after you have created a new building or site and clicked on Submit. The 2nd box will appear at the bottom of the Overview page.
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| Tip #2: More Lease Options |
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Looking for more lease options? LOIS recently added "negotiable" to the list of choices.
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| Tip #3: Sort by Active Column |
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Trying to sort by the Active column? With this new feature, you can sort any list of buildings or sites by the Active column in your admin screen.
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KEEPING YOU IN THE LOOP ON LOIS
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SPRING 2007
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Greetings!
Spring has brought with it many new and exciting
marketing initiatives. In March, LOIS
partnered with Global Corporate Expansion to publish
a 12-page insert to promote the system and its users.
Forward Wisconsin participated by placing a half-page
ad, promoting our state's buildings and sites database.
In April, I traveled to Omaha to meet with the LOIS
Advisory Council. The group learned about ESRI's new
offer to extend more demographic reports to
organizations like ours. Two topics dominated the
rest of the meeting - the modified date feature and
required fields.
I want to take this opportunity to thank you for your
continued help in making LOIS this state's most
recognizable buildings and sites database. We are
now part of a 15-state system!
As part of our initiative, I will continue to update you with
information by e-mailing you this newsletter on a
seasonal basis. The next issue will be
called "Summer of 2007".

Sharon Seffrood
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Current Enhancements
Completed in 2007
- State, Counties, Metros (live) -
The system suppresses labor force industry and
occupation records when no data has been
entered.
- State, Counties, Localities (live) -
The sort order on government executives can now be
viewed either by specific title or by district number.
- State, Counties, Metros, Localities
(live) - Now you can sort taxation records
alphabetically by tax type.
- Maps & Radii (live) - A
dialog box was added to the "Other Reports" button to
notify people that they are leaving the LOIS site and
entering ESRI's Business Analyst site where additional
demographic data can be purchased.
- Localities (live) - Added a
message near the population field, which defines what
the Labor Market Population field is. It is the county
population plus all contiguous county populations.
- Locality Printable Brochure (live) -
Added the title of each local Government official.
- Building Printable Brochure (live) -
The Former Use field now appears in the brochure.
- Buildings & Sites Links
(live) - You can now access buildings or sites
from within the Counties or Metros/Regions tabs.
- Counties Tab (live) - Added a line
space between commercial airports.
- Image Descriptions (live and
admin) - Added a field for an image alt tag
(description). It appears when you mouse over an
image.
- Building Lease Terms (admin) -
Added "negotiable" as a choice to the drop-down list.
- Active Column (admin) - Added a sort
order feature to the Active column.
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Future Enhancements
To Be Completed in 2007
The Modify Date Filter lead the discussion
during the
Advisory Council meeting in April. The group
made a decision to first try color-coding the listings in
the administration screen and then seek input from
users. A notification system may come later. A
completion date has not been set.
Required fields governed the second half of
the
discussion at the April meeting. The Council decided
that it would be best to start slow and require just a few
additional fields. It was suggested that we gather more
input from users like yourself to determine which of the
fields should be considered high priority. Please
contact me if you would like to voice your opinion.
Some have suggested that we require the following
fields:
- Address for mapping purposes
- Available Square Footage
- Sale Price or Lease Rate
- Contact Information
Other items on the table are:
- Document Center - An area for
attachments will be set up in each main admin
section, which will allow users to attach certain
documents (up to 3MB) such as PDF's (realtor
brochures), Excel files and
Word documents.
- Google Map Integration - Upon
performing an advanced search, visitors will be able
to choose between viewing a map or a list in the
results window. This enhancement is nearing
completion.
- Image Section Map - LOIS will soon be
adding a new map option in all sections which will
essentially place a map in the 4th image position that
will be clickable.
- Excel Import Feature - Users with logon
info will be able to import data from Excel into LOIS.
A drag-and-drop feature will allow administrators to
match their fields with/ those in LOIS.
- Web Trends Report - LOIS will be sub-
contracting with a company to build a component to
display the number of visits and hits that each
administrator's link registers.
- Screen Resolution - LOIS will be reset to
fit inside an 800 x 600 window, to accommodate all
screen sizes. This enhancement is nearly
complete.
- Password Option - Users will be able to
change their own password.
- Streaming Video - New users will be able
to receive LOIS training online.
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Marketing Campaign
LOIS Places Ad
To kick off this year's marketing campaign, LOIS
placed a 12-page insert in the spring issue of Global
Corporate Expansion. Forward Wisconsin participated
by placing a half-page ad in the insert. See link to PDF
below.
The insert describes how LOIS helps more than 6,500
communities throughout 15 states become more
visible to site selectors and CEO's who are thinking
about relocating their business. The article
highlights quotes from various LOIS administrators,
talks about the realtor component and includes
success stories.
If you would like to request copies of the full-color
insert in PDF print format, please contact Sharon at
608-261-2501. Copies of the magazine will also be
available at the WEDA Conference on May 10th.
As part of the 2007 campaign, LOIS will also be
sending promotional items to major site selection
consultants around the U.S., encouraging them to visit
the LocationOne Web site.
View PDF of LOIS Insert
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Additional Reports
ESRI Offers More Demographic Reports
Many of you are aware that LOIS has been
importing basic demographics into the Maps &
Radii Reports window. This will continue but LOIS also
wants you to be aware that ESRI is now offering
additional data for purchase through their Web site
known as Business Analyst.
Their site combines GIS technology
with extensive demographic, consumer, and business
data to deliver more than 50 reports and maps over the
Web. ESRI updates the data annually so that you have
access to the most current and accurate data. Since
Business Analyst Online is hosted by ESRI, you don't
have to worry about managing data or technology
updates.
For more information contact Sharon at 608-261-2501
or visit the ESRI Web site and take a tour.
Visit ESRI's Business Analyst Web Site & Enter as a Guest
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Contact Information
Sharon Seffrood
Web Marketing Specialist
Forward Wisconsin
phone:
(608) 261-2501
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